Unilever is set to launch what it says is the first-ever paper-based laundry detergent bottle.
A prototype has been developed for leading laundry brand OMO (also known as Persil, Skip & Breeze) and is set to debut in Brazil by early 2022, with an ambition for roll-out in Europe and other countries soon after. Unilever is also piloting the same technology to create paper-based haircare bottles.
To read the full article by Packaging Europe, click here.